NewHomesOK.com was founded in 2011 by David Shapard after realizing a gap in the local market for new home sales. However, the brokerage's existing website, quickly thrown together using Wix, was in desperate need of a re-design. After speaking with David, we also found out that maintenance was a struggle, taking up much of his valuable time that he could've spent elsewhere.
After agreeing on a proposal and signing a contract, we started work on a new website in August 2020. The scope of this project was to re-create the website from scratch. We needed to come up with a new site structure, create new user flows, implement an easy-to-use CMS, then optimize everything for load speed.
In just four weeks, we were able to build a minimum viable product (MVP) for the brand new NewHomesOK.com website. We build the site in Webflow, implementing an easy to use CMS that makes it easy for David to create and manage his brokerage's listings. Many of NewHomesOK's visitors came from mobile devices, so we created a website that was beautifully mobile responsive.
After just a few weeks, NewHomesOK's site traffic increased over 10%, with average session duration increasing 5.6%. Since NewHomesOK is using our hosting and maintenance service, we're constantly tweaking and improving their site to drive more traffic to it and help them generate more leads from the website.